New Resource Connects LGBT Meetings & Events
Source: Community Marketing, Inc.
Date: March 21, 2007
SAN FRANCISCO -- The Gay & Lesbian Convention & Visitors Bureau (GLCVB) is a new professional networking and marketing program of Community Marketing, Inc., a pioneer in LGBT tourism marketing and consumer research since 1992. The new GLCVB program helps connect gay-welcoming destinations and services to LGBT meeting planners, tour operators and travel agents, the LGBT media, and consumers around the world.
GLCVB is positioned to become the "global crossroads" of LGBT meetings, conferences and events. Event details and contact information from nearly 100 LGBT meetings and events have already been compiled and distributed to partner destinations. This resource is updated monthly. In addition, market research, on-site education and marketing outreach services complete the GLCVB partner package.
"Together, GLCVB partners and LGBT meeting planners work to make sure that meeting destinations and services are genuinely gay-welcoming. Through our Best Practices (see below), research and training, GLCVB partners offer something unique," said David Paisley, Program Director for the GLCVB. "We encourage all LGBT meeting and event planners to use GLCVB resources to ensure the best possible experience, and best value, for your attendees."
All tourism, hospitality and meeting/event professionals may sign up for the mailing list for news and updates, from the glcvb.org website. The website also includes the GLCVB's best practices and information on how to become a GLCVB partner.
Community Marketing, Inc. is the San Francisco-based gay research, marketing and communications firm. CMI's clients include Las Vegas, Dallas, Philadelphia, Ft. Lauderdale, Canada, Switzerland, and many other global tourism, travel and hospitality leaders. Founded in 1992, CMI has earned its reputation as the global leader in gay tourism marketing. CMI conducts market research on gay and lesbian consumers, and offers strategic consulting to industry-leading clients. CMI also produces the "International Conference on Gay & Lesbian Tourism," and the "Best Practices in Gay & Lesbian Tourism Workshop." CMI operates the "TAG Approved(R) Accommodations" program (www.tagapproved.com); and publishes the annual Gay & Lesbian Travel Industry Directory.
Visitors Bureau, 415-437-3800, or david@communitymarketinginc.com
0 comments:
Post a Comment